THE Restudying the problem, General Motors decided to take the battle to Europe, in a fashion. ... Sales staggered on until production of the car was discontinued in 1993. GHOST ... Benz 560 SL on a trade-in of an AllantAc auto for another Cadillac sedan, miffed customers filed a class-action lawsuit against General Motors.
|Title||:||A short course in international marketing blunders [electronic resource]|
|Publisher||:||World Trade Press - 2009|