... work at many thousands of strokes or vibrations a second havena#39;t been proven to be better than others a powered or manual. ... claims because: 1) it did not indicate a brushing duration, 2) it lacked a control group, 3) it was not a aquot; crossoveraquot; study, ... was always outperformed by other toothbrushes, including Sonicare, Interplak, Sensonix, and Advantage (manual). ... 0 In addition, Tactica dismissed the advertisera#39;s puffery defense for claims that aquot;ita#39;s [the SoniPick flosser ] idealaquot; andanbsp;...
|Title||:||Advertising Law in the New Media Age|
|Author||:||Jeffrey S. Edelstein|