Aquaculture Marketing Handbook

Aquaculture Marketing Handbook

4.11 - 1251 ratings - Source

Markets, marketing, and trade have become ever more important to growing aquaculture industries worldwide. The diversity and idiosyncrasies of the aquaculture and seafood markets call for understanding information that is unique to these markets. Presenting fundamental principles of marketing and economics from a user-friendly, how-to perspective, the Aquaculture Marketing Handbook will provide the reader with the tools necessary to evaluate and adapt to changing market conditions. The Aquaculture Marketing Handbook provides the reader with a broad base of information regarding aquaculture economics, markets, and marketing. In addition, this volume also contains an extensive annotated bibliography and webliography that provide descriptions to key additional sources of information. Written by authors with vast international aquaculture marketing experience, the Aquaculture Marketing Handbook is an important introduction to aquaculture marketing for those interested in aquaculture and those new to the professional field. The body of knowledge presented in this book will also make it a valuable reference for even the most experienced aquaculture professional.Conjoint analysis in consumer research: issues and outlook. Journal of ... Econometric Analysis, Third Edition. ... Measuring the degree of oligopsony power in the beef packing industry in the absence of marketing input quantity data. Journalanbsp;...

Title:Aquaculture Marketing Handbook
Author:Carole R. Engle, Kwamena Quagrainie
Publisher:John Wiley & Sons - 2008-02-15


You Must CONTINUE and create a free account to access unlimited downloads & streaming