Architect's Professional Practice Manual

Architect's Professional Practice Manual

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An all-in-one architectural practice toolkit! AIA Kemper Award winner James R. Franklin's Architect's Professional Practice Manual is a no-nonsense compendium of well-tested methods, valuable tips, and contracts, forms, checklists, and other tools in a graphics-oriented, at-a-glance format. Beginning with how to position yourself in the marketplace, it takes you through the entire process of marketing, pricing, negotiating, designing, and carrying out projects, showing you how to build repeat client business while maintaining your joy and profitability through exemplary practices. This lean-and-clean fieldbook stresses the project-driven principles of good practice, emphasizing collaborative behavior, doing right by the client and the people you work with and for, as a key to upward mobility.Prospects are a lot more interested in how well you can do their project than how efficiently you manage your firm, or how slick you make your marketing materials. For me ... BELLS AND WHISTLES a€c Digital cameras a€c Videos a€c PowerPoint. 1.7.

Title:Architect's Professional Practice Manual
Author:James Franklin
Publisher:McGraw-Hill Education - 2000-03-30


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