Basics of Entrepreneurship

Basics of Entrepreneurship

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For example, for a mena#39;s clothing store the product lines might include shoes, jackets, shirts, trousers, suits and ... The product-service mix is the sum of all the products and/or services offered by a business (Hutt aamp; Stull, 1992:1 I l-l 14).

Title:Basics of Entrepreneurship
Publisher:Juta and Company Ltd - 2004


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