Contributes to the work on the internationalization of Chinese enterprises with a special focus on Chinese Foreign Direct Investments, including its macro- and micro- environmental determinantsWe had expected to sell a breakthrough design by Thomson in large-screen TVs: a rear-projection model with a ... Finally, TCL not only failed to anticipate a boom in consumer demand for flat panel TV sets but was slow to respond to a shift in consumer preferences. ... buying old-fashioned CRT and projection TV set, TCLa#39;s European operations faced major restructuring problems. ... Philips LCD Co.
|Title||:||Chinese International Investments|
|Author||:||Ilan Alon, Dr Marc Fetscherin, Philippe Gugler|
|Publisher||:||Palgrave Macmillan - 2011-12-16|