Creating Strategic Leverage

Creating Strategic Leverage

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Not only examines how to analyze industry structure and how to determine your company's competitive position within it, but also details how to use such analysis in order to gain the competitive edge by anticipating or changing the rules of the game--even changing the game itself. Provides clear, concise solutions to some major problems such as how to describe and communicate a strategy and how to determine what's feasible and what's not, depending on your company's position. Packed with case studies from such industries as ATaT, Federal Express, United Airlines and more.They continued to market through their direct salesforces and still provided tools and repair services essentially free of ... Manufacturers have also aquot;unbundledaquot; fastener prices, separating their nails and staples from their tools and spare parts. ... Amanaa#39;s experience in the microwave oven industry is another example of changes in channels changing strategic leverage. ... which had licensed the technology earlier from Raytheon, and by other appliance makers such as GE, Tappan, andanbsp;...

Title:Creating Strategic Leverage
Author:Milind M. Lele
Publisher:John Wiley & Sons - 1992


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