Digital Television Standardization and Strategies

Digital Television Standardization and Strategies

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This unique book analyses the standardization and technology adoption of digital broadcasting. You are provided with an historic perspective on industry standardization of TV technology, revealing that the open, committee led DVB Group is much more successful than earlier standardization approaches. It covers the most recent developments in the European, US and Japanese audio-visual sectors.Notable in this channel offering is that viewers can subscribe to premium channels without having to buy a thematic package; however ... introduce new customers to multichannel TV and to differentiate its products from the big basic offerings of other pay-TV operators. ... A trial for Internet access that had accompanied the introduction of Modulo Cable has been abandoned due to lack of customer interest.

Title:Digital Television Standardization and Strategies
Author:Katharina Grimme
Publisher:Artech House - 2002-01


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