By the author of qThe Design of Everyday Things, q this is the first book to make the connection between emotions and how people relate to ordinary objects--from juicers to Jaguars.The Casio aquot;G-Shockaquot; watch is pure behavioral design; efficient and effective, with no claims to beauty and low in such measures of reflective design as ... But consider the behavioral aspects: two time zones, a stopwatch, a countdown timer, and an alarm. ... Is it awkward to set the watch because it has but a single control ?
|Author||:||Donald A. Norman|
|Publisher||:||Basic Books - 2005|