How Star Wars Conquered the Universe

How Star Wars Conquered the Universe

4.11 - 1251 ratings - Source

In 1973, a young filmmaker named George Lucas scribbled some notes for a far-fetched space-fantasy epic. Some forty years and $37 billion later, Star Warsa€“related products outnumber human beings, a growing stormtrooper army spans the globe, and a€œJediisma€ has become a religion in its own right. Lucasa€™s creation has grown into far more than a cinematic classic; it is, quite simply, one of the most lucrative, influential, and interactive franchises of all time. Yet incredibly, until now the complete history of Star Warsa€”its influences and impact, the controversies it has spawned, its financial growth and long-term prospectsa€”has never been told. In How Star Wars Conquered the Universe, veteran journalist Chris Taylor traces the series from the difficult birth of the original film through its sequels, the franchisea€™s death and rebirth, the prequels, and the preparations for a new trilogy. Providing portraits of the friends, writers, artists, producers, and marketers who labored behind the scenes to turn Lucasa€™s idea into a legend, Taylor also jousts with modern-day Jedi, tinkers with droid builders, and gets inside Boba Fetta€™s helmet, all to find out how Star Wars has attracted and inspired so many fans for so long. Since the first filma€™s release in 1977, Taylor shows, Star Wars has conquered our culture with a sense of lightness and exuberance, while remaining serious enough to influence politics in far-flung countries and spread a spirituality that appeals to religious groups and atheists alike. Controversial digital upgrades and poorly received prequels have actually made the franchise stronger than ever. Now, with a savvy new set of bosses holding the reins and Episode VII on the horizon, it looks like Star Wars is just getting started. An energetic, fast-moving account of this creative and commercial phenomenon, How Star Wars Conquered the Universe explains how a young filmmakera€™s fragile dream beat out a surprising number of rivals to gain a diehard, multigenerational fan basea€”and why it will be galvanizing our imaginations and minting money for generations to come.The Past, Present, and Future of a Multibillion Dollar Franchise Chris Taylor. Carlo. ... The George Lucas version would be a€œmore man against machine than anything else, a€ he said in 1977; a€œtechnology against ... It was The Golden Bough as a usera#39;s manual. ... Ita#39;s not like one kind of ice cream, but rather a very big sundae.

Title:How Star Wars Conquered the Universe
Author:Chris Taylor
Publisher:Basic Books - 2015-10-06


You Must CONTINUE and create a free account to access unlimited downloads & streaming