Managing E-commerce in Business

Managing E-commerce in Business

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Information and Communication Technology (ICT) is becoming indispensable in the spheres of business, government, education and entertainment. It makes Internet marketing, e-government, e-learning and online chat services possible. And its commercial aspect, e-commerce, is part of this trend. Today, no business training is complete without the inclusion of at least the basics of e-commerce. But although e-commerce has opened up new opportunities, it also presents threats and risks. The success of e-commerce hinges on security and trust. Every business manager should therefore have a fundamental awareness of the meaning of e-commerce and ICT security and risk management. This second edition provides guidelines for overcoming these challenges by exploring the ways in which entrepreneurs and managers should co-operate with IT experts to exploit opportunities and combat the threats imposed by new technologies.Linking up to practical background in the e-commerce environment What is customer service? ... do not like to admit as part of their corporate think that they have problems, the management of exceptions or problem management - complaints, anbsp;...

Title:Managing E-commerce in Business
Author:J. Botha, C. H. Bothma, Pieter Geldenhuys
Publisher:Juta and Company Ltd - 2008-02-27


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