Marketing : an Introduction

Marketing : an Introduction

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GUIDE. at the back of the book. While Home Depot sells gallons of different brands of wall paint to do-ita€”yourselfers, Home Depot also ... In-filled product A Sherlock-Manning piano can deliver the same customer satisfaction as a Steinway because a. ... Tight product lines Although the Toyota Prius uses hybrid technology and saves on fuel, the branda#39;s strength lies partly in ... Brand association One of the key drivers behind Wal-Marta#39;s highly successful service brand is the customeranbsp;...

Title:Marketing : an Introduction
Author:Pearson Education Canada
Publisher:Pearson Prentice Hall - 2007


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