Marketing Automation For Dummies

Marketing Automation For Dummies

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I talk about how to set up progressive profiling in Chapter 9. aœ“ Create an auto responder. Your auto responder needs to send the white paper requested by a prospect. Using the auto responder ensures that you get the correct email address.

Title:Marketing Automation For Dummies
Author:Mathew Sweezey
Publisher:John Wiley & Sons - 2014-03-21


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