Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book's media systems approach helps students to look carefully at how media is created, distributed, and exhibited in the new world that the digital revolution has created. In this way, Media Today goes beyond the traditional mass communication textbook's focus on consuming media, to give students an in.2007: Amazon. com introduces the Kindle electronic book reader early 1800s: Books continue to be printed by 1939: Inspired by the example of cheap Penguin Books in the UK, Pocket Books produces 1825a1875: U.S. book businessanbsp;...
|Publisher||:||Routledge - 2013-10-15|