First Published in 2009. Routledge is an imprint of Taylor a Francis, an informa company.Enviromedia Social Marketing is a Texas-based corporation that consults with clients on how to make their environmental efforts truly green. Its sponsored ... Badly thought through CSR practice will inevitably destroy trust, erode goodwill and damage reputation.a57 According to ... in CSR. First, how much does a public relations/market- ing plan relate to the reality of what the company actually practices?
|Publisher||:||Routledge - 2009-05-07|