Mobilized Marketing

Mobilized Marketing

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Featuring insights from bold industry visionaries and fellow mobile pioneers, as well as examples from more than 130, 000 campaigns developed by mobile marketing leader Hipcricket, this guide reveals how to successfully mobilize marketing programs to reach new heights of success.In fact, the number of mobile subscribers in the United States had grown to 322 million by June 2011, up by more than 100 ... Simon Shops for Visitors The job of driving shoppers to the mall and to engage with them while they are there falls to ... to reach out to them than via their most personal devicesa€”the cell phone they carried all day and slept near all night? ... of datea€ mobile website that had nothing more than a store-finder feature and functionality to provide gift card balances.

Title:Mobilized Marketing
Author:Jeff Hasen
Publisher:John Wiley & Sons - 2012-05-01


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