In todayas increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition of Cullen a Parboteeahas MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH uses a distinctive strategic approach to explore the global economy and the impact of managerial decisionsaequipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more. Available with InfoTrac Student Collections http://gocengage.com/infotrac. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Each of their motorcycles portrays the traditional motorcycle image; however, BMW also includes elements of ... Honda has a presence in the financial services industry, providing financing options for motorcycle and automobile dealers and consumers. ... Suzuki is the third largest manufacturer of motorcycles, lagging behind only Honda and Yamaha. ... Suzuki began using joint manufacturing efforts in foreign countries in 1993 and uses direct sales subsidiaries to reach customers.
|Author||:||John Cullen, K. Praveen Parboteeah|
|Publisher||:||Cengage Learning - 2013-04-16|