Online Coupon or Daily Deal Business

Online Coupon or Daily Deal Business

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Unlike old-school a€œdesign your own coupon booka€ titles, this book moves straight into computer technology and proceeds to the latest trend in couponinga€b apps, which provide deals to mobile users wherever they may be. Of particular interest are the sections describing how to make a splash in the highly lucrative, but also competitive daily deal segment of the market, where Groupon and LivingSocial reign supreme. Included within, readers will how to: a€cBuild an online network of followers which can translate into customers a€cAttract merchants a€cJoin affiliate coupon or daily deal programs a€cFind your niche market a€cCreate an aggregator site, in which you present the best of the best from daily deal or coupon websites. a€cMarket your coupon or daily deal site through the social media Of particular interest is a chapter devoted to working closely with your merchants to provide coaching and guidance on how the daily deal industry works from their perspective. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing. All Entrepreneur Step-By-Step Startup Guides Include: a€cEssential industry-specific startup steps with worksheets, calculators, checklists and more a€cBestselling title, Start Your Own Business by Entrepreneur Media Inc., a guide to starting any business and surviving the first three years a€cDownloadable, customizable business letters, sales letters, and other sample documents a€cEntrepreneura€™s Small Business Legal Toolkit... business cardsinabowland collect it at the end of the weeka€”those are all people that are now on your email list. Have fliers, posters, and other means of drawing people to your site as well as sign-up sheets where people can put their email addresses to receive a ... Advertise Use the power of Google AdWords, Yahoo!

Title:Online Coupon or Daily Deal Business
Author:Rich Mintzer, / Entrepreneur magazine
Publisher:Entrepreneur Press - 2014-01-14


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