In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.With its creative mix of automation and manual attention, the sleek Clover machine was beloved by its customers, which were ... the coffee grounds in a press pot are continually steeped in water; the full immersion brings out a taste that just cannot be achieved ... As I stood in line and waited my turn, I watched the barista.
|Author||:||Howard Schultz, Joanne Gordon|
|Publisher||:||Rodale - 2012-03-27|