Reinventing Strategy

Reinventing Strategy

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At last-a proven system for developing the strategic innovations every company needs to compete and win As everyone knows, today's unprecedented rate of business change demands new levels of strategic insight and adaptability. Reinventing Strategy is the first practical, systematic guide to creating an adaptive enterprise, showing how companies around the world are using the Strategic Learning approach to consistently out think, out maneuver, and out perform their competition. As Willie Pietersen explains, companies that aspire to long-term success must develop and implement strategy as part of a continuous four-step cycle-Learn, Focus, Align, Execute-and he offers dozens of provocative anecdotes and case studies, illustrating how to implement it at every level of an organization. Written with unusual clarity, frankness, and wit, Reinventing Strategy will change the way managers everywhere approach their greatest and most important challenge: the need to make strategy into a tool for ongoing corporate renewal.This comprehensive guide features dozens of real-world stories from major companies such as Seagram, Unilever, Sony, and more, vividly illustrating Strategic Learninga#39;s effectiveness in do-or-die situations.

Title:Reinventing Strategy
Author:Willie Pietersen
Publisher:John Wiley & Sons - 2002-10-15


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