Compared to other Asian countries, the Indian market lags in terms of card spending and outstanding. ... According to ICICI Bank, total credit cards in the next five years are likely to increase to 35 million according to current growth estimates. ... In a country where cash payments were the norm and buyers could procure a discount for paying cash, it appears that buyers dona#39;t mind flashing their plastic.
|Title||:||Retailing Management 2E|
|Publisher||:||Tata McGraw-Hill Education - 2006-09-01|