Slam Dunks and No-Brainers

Slam Dunks and No-Brainers

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In this marvelously original book, three-time Pulitzer Prize finalist Leslie Savan offers fascinating insights into why wea€™re all talking the talka€”Duh; Bring it on!; Bling; Whatever!a€”and what this reveals about America today. Savan traces the paths that phrases like these travel from obscure slang to pop stardom, selling everything from cars (ads for VWs, Mitsubishis, and Mercurys all pitch them as a€œno-brainera€s) to wars (finding WMD in Iraq was to be a a€œslam dunka€). Real people create these catchy phrases, but once media, politics, and businesses broadcast them, they burst out of our mouths as celebrity words, newly glamorous and powerful. Witty, fun, and full of thought-provoking stories about the origins of popular expressions, Slam Dunks and No-Brainers is for everyone who loves the mysteries of language. From the Trade Paperback edition.More pleasant but no less absurd was a phone call with a real person in customer service at a credit card company. ... a€œImagine if youa#39;re calling [the phone company] because youa#39;re getting harassing calls and you want a new phone number, a€ Linda Kramer, a Verizon service rep and ... And amnesia comes quicker if binary-care words like your and family are added to words like content and DSL , as inanbsp;...

Title:Slam Dunks and No-Brainers
Author:Leslie Savan
Publisher:Vintage - 2005-10-04


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