Small Store Survival

Small Store Survival

4.11 - 1251 ratings - Source

Discusses economic and retail trends and looks at customers, marketing, merchandising, operations, management, human resources, finance, and management toolsHiring an outside agency will free up your time and allow you to focus on customer service. Other community retailers or ... Then run the same promotion several weeks later using a different advertising medium, and again track customer traffic.

Title:Small Store Survival
Author:Arthur Andersen
Publisher:John Wiley & Sons - 1997


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