So You Want To Franchise Your Business?

So You Want To Franchise Your Business?

4.11 - 1251 ratings - Source

Harold Kestenbaum has worked with more than 100 businesses in their franchising efforts including such household names as Sbarro and Nathana€™s. A 30-year veteran of franchise law and a board member of four major franchise companies, he and Adina Genn, an award-winning journalist, have joined forces to teach you the secrets to turning your business into a successful franchise. If youa€™re interested in using this profitable strategy to expand your business, youa€™ll get an in-depth look at how to evaluate your business concept, determine if your business is a candidate for franchising, implement the franchise process, and build a thriving franchise. Well-known entrepreneurs who successfully franchised their business, including Subway co-founder Fred DeLuca and CEO of the Dwyer Group Dina Dwyer-Owens, offer detailed, in-the-trenches guidance and information. These experts speak frankly about the tactics you can use to market, sell, and build your franchise while offering insider advice to help you avoid the pitfalls of business growth. a€c Step-By-Step Guide To The Franchising Process a€c Low-Cost Ways To Grow A Franchise In The Startup Phase a€c Franchise A Concept For Less Than $100, 000 a€c Best Practices From Top Franchisors And FranchiseesDepending on the kind of franchise, when it comes to designing a manual you may need experts in: Operations Design ... As another example, consider marketinga€”a crucial aspect in the success of a franchiseea#39;s grand opening and continuedanbsp;...

Title:So You Want To Franchise Your Business?
Author:Harold Kestenbaum, Adina Genn
Publisher:Entrepreneur Press - 2015-03-12


You Must CONTINUE and create a free account to access unlimited downloads & streaming