Tackling one of the hottest topics in business today, experts share practical insights about how to finance, market, manage, and assess a social entrepreneurship venture to create a new organization that can do well and do good. * Useful examples of how successful social entrepreneurship enterprises develop marketing plans and promote themselves with integrity * Models for exemplary performance measurement * A concluding chapter in each volume that summarizes and focuses the insights offered * Contributions from the leading practitioners and scholars in the field of social entrepreneurship * Graphics that illustrate and illuminate key points, facilitating comprehension * A glossary of terms to assist students and lay readers... Investing in Clean Energy for the Base of the Pyramid in India, a 2010, http://pdf. wri.org/power_to_the_people.pdf. 38. ... by FastCompany Magazine; named GSBI 2009 Fellow; first place, 2009 DFJ/CISCO Global Business Plan Competition;anbsp;...
|Author||:||Thomas S. Lyons|
|Publisher||:||ABC-CLIO - 2013|