This edition utilizes a new approach to statistics: use of the statistics to identify, diagnose, and solve business problems. The text emphasizes time series data, graphics, and communicating statistical results in managerial terms through the use of memos. There are over 1000 business-related problems and questions. Icons will indicate accounting/finance, marketing, POM, general management or economics problems.We believe that the qualitative variable, season of the year, affects air conditioner sales. ... Nissan uses the multisegment approach. It sells the Sentra to the economy-minded market, the Ultima to the mainstream family market, the 300ZX to the affluent sports car enthusiasts market, and the Infinity to the luxury marketanbsp;...
|Title||:||Statistics for Business Problem Solving|
|Author||:||Harvey J. Brightman|
|Publisher||:||South-Western Pub - 1994-09-01|