Stoking Your Innovation Bonfire

Stoking Your Innovation Bonfire

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Meanwhile, rival Ford stuck to a single model, the low-end Model T. Besides design and market segmentation, the other ... vision (a focus on marketing innovation instead of cost innovation), Chevrolet overtook Ford as the sales leader in theanbsp;...

Title:Stoking Your Innovation Bonfire
Author:Braden Kelley
Publisher:John Wiley & Sons - 2010-09-03


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