Social networking has grown into a staple of modern society, but its continued evolution is becoming increasingly detrimental to our lives. Shifts in communication and privacy are affecting us more than we realize or understand. Terms of Service crystalizes this current moment in technology and contemplates its implications: the identity-validating pleasures and perils of online visibility; our newly adopted view of daily life through the lens of what is share-worthy; and the surveillance state operated by social media platformsaFacebook, Google, Twitter, and othersato mine our personal data for advertising revenue, an invasion of our lives that is as pervasive as government spying. Jacob Silverman calls for social media users to take back ownership of their digital selves from the Silicon Valley corporations who claim to know what's best for them. Integrating politics, sociology, national security, pop culture, and technology, he reveals the surprising conformity at the heart of Internet cultureaexplaining how social media companies engineer their products to encourage shallow engagement and discourage dissent. Reflecting on the collapsed barriers between our private and public lives, Silverman brings into focus the inner conflict we feel when deciding what to share and what to qlike, q and explains how we can take the steps we need to free ourselves from its grip.Users searching for something would now see more personalized results, including things their Google+ contacts had shared, ... YouTube began to be integrated with Google+, with users pushed to adopt one login name across both platforms.
|Title||:||Terms of Service|
|Publisher||:||Harper Collins - 2015-03-17|