Next, there is a range of thought processes to which the experienced data analyst will subject the problem under ... in a study on tourism there was a reference to a survey of British tourists showing that they a#39;preferred Sydney to New Yorka#39;.
|Title||:||The Art & Science of Interpreting Market Research Evidence|
|Author||:||D. V. L. Smith, J. H. Fletcher|
|Publisher||:||John Wiley & Sons - 2004-05-14|