The Bombardier Story

The Bombardier Story

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The story of the company that was founded by the inventor of the snowmobile In 1942, Joseph-Armand Bombardier invented the snowmobile and founded his company to manufacture them. From its humble beginnings as an entrepreneurial company in rural Quebec, led by an enterprising inventor, Bombardier Inc. has emerged as a global leader in the transportation industry. This book tells the fascinating tale of this remarkably well managed company that has enjoyed spectacular growth in its chosen markets through strong leadership and management strategy, succession planning, strategic diversification, and turnaround and acquisition artistry. The fascinating story of the world's largest rail manufacturer for both railway and subway Reveals why Bombardier Inc. is a multi-faceted global company yet nobody knows their name Written by Larry MacDonald the author of Nortel Network The Bombardier Story shows how invention and entrepreneurship, management and leadership, smooth succession planning, and turnaround and acquisition built this global powerhouse.From Snowmobiles to Global Transportation Powerhouse Larry MacDonald. The few ... Servicing and repair functions were supported with manuals and technicians. To minimize its own ... The popularity of the Ski-Doo transformed Bombardier from a manufacturer of specialized equipment into a mass-market. The Ski-Dooanbsp;...

Title:The Bombardier Story
Author:Larry MacDonald
Publisher:John Wiley & Sons - 2012-11-26


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