The Bootstrapper's Guide to the New Search Optimization

The Bootstrapper's Guide to the New Search Optimization

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Anyone can easily and efficiently learn how to drive users to their website with the use of this handy guide to both traditional and nontraditional search engine optimization (SEO). Social search, real-time search, semantic search, blog and RSS feed search, mobile engine and app search, and other search types need to be considered in order to optimize maximum exposure on the internet today. This book teaches how to prepare website content for semantic search engines, how search engines and social networking sites work together, how to apply organic search techniques to content and keyword lists, and how to apply it to an individualized framework to maximize online exposure. It goes on to provide analytical and metric tools to measure the success of the search optimization strategy. Using real-world examples and avoiding technical jargon, this guide is perfect for businesspeople, entrepreneurs, and independent professionals who need practical, successful, and fast results that bring customers to their websites.It can be used to make small purchases using a mobile device and the Google Wallet app for Android. Users a€œswipea€ their phone along a reader the same way they might swipe a credit card. The app is only available on certain phones using anbsp;...

Title:The Bootstrapper's Guide to the New Search Optimization
Author:Deltina Hay
Publisher:Linden Publishing - 2013-12-01


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