The Gower Handbook of Management

The Gower Handbook of Management

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The Gower Handbook of Management is widely regarded as a manager's bible: an authoritative, gimmick-free and practical guide to best practice in management. By covering the broadest possible range of subjects, it replicates in book form a forum in which managers can meet experts from a range of professional disciplines. This edition features 36 completely new chapters, 65 expert contributors - many of them practising managers and many of them new to this edition. All of the contributors are recognized authorities in their field.Stage 2: Competition arrives At this stage, several other companies are producing a similar product or service. ... The dealers, like Xerox, were very sales - and profits-oriented, and were not too concerned about after-sales service andanbsp;...

Title:The Gower Handbook of Management
Author:Dennis Lock, Gower Publishing Company
Publisher:Gower Publishing, Ltd. - 1998


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