This Business of Broadcasting

This Business of Broadcasting

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This guide provides industry background and career advice in a three-part arrangement. The first, on television, covers organizational structures within the networks and stations, programming, syndication, new technology, and the structures of cable television. The second part, on radio, focuses programming formats, advertising formats, advertisingDirecTV is the UKa#39;s largest satellite provider, with 11 million paying customers. ... now able to reap the revenue directly when a DirecTV customer views a movie on pay-per-view that has been produced by News Corp. ... Among Tivoa#39;s many uses, are the following: a#39; It makes automatic recordings of a viewera#39;s favorite showsanbsp;...

Title:This Business of Broadcasting
Author:Leonard Mogel
Publisher:Leonard Mogel - 2004


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