A detailed introductory guide to every aspect of the advertising field, including the qwhy, q qwho, q qwhere, q and qwhatq -- with illustrations, glossary, index, and more.Chief advertising appeals are aquot;low annual costaquot; a broken down into low first cost, low maintenance cost and long life a and ... Beauty of architectural effects is demonstrated by photographs of concrete buildings. ... Railroad advertising a particularly since the inauguration of the co-operative campaign of the Association ofanbsp;...
|Title||:||This Fascinating Advertising Business|
|Author||:||Harry Lewis Bird|
|Publisher||:||Wildside Press LLC - 2008-08|