qA balanced and optimistic account of how companies can benefit from the Corporate Social Responsibility movement. Geoffrey Heal makes a persuasive argument that doing the right thing can also boost the bottom lineq--Joseph E. Stiglitz, Nobel Laureate in economics.We believe customer loyalty has been a driving force behind Starbucks phenomenal growth and longterm success. ... They estimate that training a new employee costs $500.25 Turnover in businesses such as Starbucksa#39; is notoriously high, anbsp;...
|Title||:||When Principles Pay|
|Publisher||:||Columbia University Press - 2012-06-19|