Why Women Wear What They Wear

Why Women Wear What They Wear

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Each morning we establish an image and an identity for ourselves through the simple act of getting dressed. Why Women Wear What They Wear presents an intimate ethnography of clothing choice. The book uses real women's lives and clothing decisions - observed and discussed at the moment of getting dressed - to illustrate theories of clothing, the body and identity. Woodward pieces together what women actually think about clothing, dress and the body in a world where popular media and culture presents an increasingly extreme and distorted view of femininity and the ideal body. Immediately accessible to all those who have stood in front of a mirror and wondered 'does this make me look fat?', 'is this skirt really me?' or 'does this jacket match?', Why Women Wear What They Wear provides students of anthropology and fashion with a fresh perspective on the social issues and constraints we are all consciously or unconsciously negotiating when we get dressed.... white and yellow, one white and blue, three white, two grey, eleven black, one camel, two black and white, one camel, one pale brown, ... On another occasion, she reorganized her wardrobe in terms of prints and patterns in a similarly systematic way. ... Some wardrobes have a sliding door or hidden recesses which are not easily accessible, as clothing that is rarely worn is pushed to the peripheries.

Title:Why Women Wear What They Wear
Author:Sophie Woodward
Publisher:Berg - 2007-11-01


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